Privacy Policy | Go On Travel Liverpool

Privacy Policy

Effective date: 3 September 2025

This Privacy Policy explains how Go On Travel Liverpool (“we”, “us”, “our”) collects and uses your personal information when you use our website, submit a booking form, or contact us. It also explains your rights under the UK GDPR and Data Protection Act 2018.

1. Information we collect

1.1 Data you give us

  • Name, email address and phone number
  • Pickup and drop-off addresses
  • Booking and travel details (dates, times, flight numbers, luggage)
  • Payment details (processed securely by third-party providers)

1.2 Data collected automatically

  • IP address, browser type and device information
  • Pages visited and time spent on our website
  • Security and technical logs

1.3 Special category data

We do not intentionally collect special category data. Any accessibility information you provide (e.g. wheelchair access) is used solely to fulfil your booking.

2. How we use your data

  • To manage and complete your booking
  • To communicate essential journey information
  • To process payments and prevent fraud
  • To improve our services and website
  • To comply with legal and regulatory obligations
We do not sell your personal data. Data is only shared where necessary to provide our service or comply with the law.

3. Legal basis

  • Contract: to provide your booked service
  • Legitimate interests: operating and protecting our business
  • Consent: where required (e.g. cookies)
  • Legal obligation: licensing, tax and regulatory compliance

4. Sharing with drivers & partners

We may share limited data with:

  • Licensed drivers completing your journey
  • Trusted partner operators where subcontracting is required
  • Payment processors
  • IT, hosting, email and SMS providers

All partners are required to handle your data securely and lawfully.

5. Data retention

We retain booking data only as long as necessary to fulfil the service and meet legal, accounting and tax requirements.

6. Cookies & analytics

We use cookies to ensure the website functions correctly and to analyse usage. You can control cookies through your browser or cookie banner.

7. Data security

We use appropriate technical and organisational measures to protect your data. While no system is completely secure, we take data protection seriously.

8. Your rights

You have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request erasure
  • Restrict or object to processing
  • Request data portability
  • Withdraw consent where applicable

To exercise your rights, email info@goontravel.co.uk. You may also complain to the ICO at www.ico.org.uk.

9. Data transfers

If personal data is transferred outside the UK, appropriate safeguards are applied.

10. Children’s privacy

Our services are not directed at children under 18, and we do not knowingly collect their data.

11. Updates

We may update this Privacy Policy from time to time. Changes will be posted on this page.

12. Contact

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